Brand Launch Project
Big Ideas
Review Personal Branding
Key Terminology
Key Questions
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Project Goals
Project Checklist
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Project Guidelines
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Naming your Brand or Business
Still Stuck on a Brand Idea or Name?
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Shared Resources from Other Students
Notes: To-Do
Look for Apps for phone to track Twitter, Instagram data for followers and likes
Look for a good tutorial to put Google Analytics on your site
Look for Apps for phone to track Twitter, Instagram data for followers and likes
Look for a good tutorial to put Google Analytics on your site
2 PresentationsPresentation 1- Getting Your Idea Out There (informal)
EvaluationsEvaluation Presentation 1- Getting Your Idea Out There
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Presentation 2- After tracking & data collection (formal)
Evaluation Presentation 2- After Tracking & Data Collection
Presentation 2 Slide Template- Checklist
Presentation 2 Student Example
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Lesson Materials
Importance of Storytelling & Marketing for Brand Longevity
Lifestyle
Myth vs Fact
An unauthorized biography, Seasick Steve: Ramblin' Man, by Matthew Wright rejects Seasick Steve's reported life story
A biography of the bluesman with the hobo backstory found that he’d made up his myth. But does it matter?
A biography of the bluesman with the hobo backstory found that he’d made up his myth. But does it matter?